“The Art of Pitchcraft” courtesy of HBS

I recently was made aware, courtesy of Skye PR’s Lynn Chamberlin, of this really cool FREE tool from Harvard Business School…the Elevator Pitch Builder. It’s been my experience that most people (myself included!) have trouble honing their 30-60 second pitch…some don’t say what it is they really do…others ramble on and on. The Elevator Pitch Builder is a tool to craft your pitch through keywords, hints and tips that will help you make the most of your 60 seconds. It gives you the chance to re-do and re-try the process until you are satisfied. Try it…you’ll like it!

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