I just wanted to share a link here to the Marketing Mix Blog, which this week included my February newsletter, “Go on a Date With Your Clients and Prospects” on their list of five creative Valentine’s Day newsletters. Thanks Ilise Benum and Marketing Mentor!
Is it just me, or are there others out there who have never used the words “garden” and “gun” in the same sentence, much less thought of them as a natural pairing for a dual-themed magazine?!
I am not making this up… Garden & Gun is an actual bi-monthly magazine…a slick and well- designed magazine about the “soul of the new South.” And while the name of the magazine certainly got my attention and brought up stereotypical musings on it’s contents, perusing their web site reveals some fine articles, great recipes and terrific photography. I’m impressed…just startled is all.
And wondering what other, um, unusual pairings might be for other magazines? Hmm?
Imagine the impact a compelling and powerful visual brand has on your customers. Now picture it used with your marketing collateral and your web site—all created specifically to attract and motivate your ideal clients.
I help professional service firms like yours (insurance agencies, law, accounting and engineering) bring your brand and message to life. Looking beyond the obvious for the custom solutions your business needs, I work with you to create marketing communications that resonate with your clients, prospects and partners, and support you in achieving your marketing goals.
