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	<title> &#187; elevator pitch</title>
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		<title>Panera Bread Networking &#8220;Success Story&#8221;</title>
		<link>http://jsgraphics.net/blog/2009/10/panera-bread-networking-success-story/</link>
		<comments>http://jsgraphics.net/blog/2009/10/panera-bread-networking-success-story/#comments</comments>
		<pubDate>Thu, 08 Oct 2009 14:03:02 +0000</pubDate>
		<dc:creator>jody</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[elevator pitch]]></category>

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		<description><![CDATA[I  shared this particularly productive networking experience I had last week with Ilise Benum from Marketing Mentor, a presenter at the Creative Freelancer Conference which I attended in August&#8230;you can read about it here on the Creative Freelancer blog. It just goes to show you never know when or where a networking opportunity may break [...]]]></description>
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		<title>&#8220;The Art of Pitchcraft&#8221; courtesy of HBS</title>
		<link>http://jsgraphics.net/blog/2009/04/the-art-of-pitchcraft-courtesy-of-hbs/</link>
		<comments>http://jsgraphics.net/blog/2009/04/the-art-of-pitchcraft-courtesy-of-hbs/#comments</comments>
		<pubDate>Wed, 08 Apr 2009 15:36:27 +0000</pubDate>
		<dc:creator>jody</dc:creator>
				<category><![CDATA[marketing]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[60-second commercial]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[elevator pitch]]></category>
		<category><![CDATA[Harvard Business School]]></category>

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		<description><![CDATA[I recently was made aware, courtesy of Skye PR&#8217;s Lynn Chamberlin, of this really cool FREE tool from Harvard Business School&#8230;the Elevator Pitch Builder. It&#8217;s been my experience that most people (myself included!) have trouble honing their 30-60 second pitch&#8230;some don&#8217;t say what it is they really do&#8230;others ramble on and on. The Elevator Pitch [...]]]></description>
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